Centro de Artes brand identity

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Designed by João Ferreira | Country: Portugal

This is a school project made for an art center located in Caldas da Rainha, Portugal.
Centro de Artes is a group of 4 museums, which exposes work of the portuguese artists Barata Feyo, António Duarte, João Fragoso and Leopoldo Almeida. It also has a temporary exhibition space known as Espaço da Concas. The main focus here are sculptures but it also contains several art medias. Centro de Artes also hosts and promotes art and design workshops and offers space for artists to work on their projects.

The corporate identity created for this institution, is based on it’s space and facilities.

I conceived an elegant, simple and clean identity that reflects the museum’s sobriety and peacefulness, with a fresh and interesting look.










Hello, my name is João Pedro M. Ferreira and I’m from Caldas da Rainha, Portugal. I got my Licenciatura (Bachelor) in graphic design at Escola Superior de Artes e Design in Caldas da Rainha. Since September 2011 I’m living in Germany.

My strenght is to work in corporate design, editorial, illustration and packaging design. For me, the most important point in a project is the communication itself and I like to develop new and different ways in order to reach the public by respecting the client, the consumer and the message.

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